Multidisciplinary Creative Lead with a diverse career spanning 20 years across freelance, in-house and agency roles. With a background in Advertising, Digital, Video-Production and Motion Design, my journey reflects a rich tapestry of experience, one that’s enabled me to craft a blend of technical expertise, creativity and leadership acumen.

From working solo with SME’s to leading design teams on international campaigns, I’ve mentored junior team members, developed design methodologies and led the production of national ad campaigns. My multimedia background has given me a healthy respect for innovation and I believe the best way to deliver compelling work that motivates engagement is when you really give a shit about what you do.